What’s in a photo?

There is an unexpected pattern that occurs when reporting humanitarian crises.

When news stories only include data on each crisis, whether it’s the number of injuries, casualties, or infections, the event or cause tends to receive little attention or support.

It’s not that people don’t care. They just can’t imagine what’s happening.

However, once a journalist adds a visual – photos, footage, or video eye-witness testimonies – attention and support skyrockets.

This pattern highlights a fundamental truth about humans – that we are natural storytellers.

So, while the data you include in your presentation may be compelling, adding visuals, like photos, videos, or interactive elements, will tell a complete story, bringing your data to life, and engaging your audience.

As you create your slides, consider how each one builds on the slide before. How can your ideas, research, and visual elements seamlessly weave together? Notice where visual elements can add to your connection with your audience.

Choosing the right visuals that fit the tone and the goal of your presentation can feel daunting. Dont let it. Click here to schedule time with me to review your presentation and select the visuals that will uplift and celebrate your ideas.

And, don’t let this be a daunting task. I’m here to help!

Click here to book a call with me. We’ll review your slide deck and choose the visuals that will make your ideas truly pop.