Networking? No thanks. Do this instead.

Whoever came up with the word networking owes me a phone call. I have some questions for this person. Like, why? And, really?

I can’t think of anything less inspiring or motivating than the word networking.

After decades of coaching, I know that when most people hear networking, what they really hear is, forced small talk + awkward shop talk + business cards.

That’s not exactly my idea of a good time. 

Networking can bring up feelings of dread, fear, inadequacy, and even total avoidance.

But getting new relationships, clients, referrals, and partnerships? That is a good time. More please.

 So, let’s rebrand networking. 

No longer are we dragging into an event, forcing ourselves into small talk and dodging questions about ourselves.

We’re no longer networking. 

We’re…connecting!

Connection is where magic happens. 

When we connect to ourselves, each other, our passions and our work, our world opens up. 

Connecting is inviting. It’s inspiring. It’s fun. 

That’s all networking should be!

Once you feel a genuine connection with someone, talking about yourself and what you do won’t be such a dreaded conversation. You’ll feel empowered to share your story. 

“But, Amanda, what if my work is really boring and no one will care about it?”

I’ve got news for you. Just like we rebranded networking, we can also rebrand how you think about your work and your story!

With the right mindset and the right phrasing, EVERYTHING can be interesting. 

All you have to do is find the right framing and your new friends will be hooked.

Trust me. If this TEDx speaker can make nothing sound interesting, you can start to see your work as truly fascinating.

So, let’s dig in!

Click here to schedule a call. Let’s rebrand the way you talk about your work, and make connecting an easier, more meaningful process.